30 Jun

Pepper Talk with Kate Coates

Welcome back to Pepper Talk, this month we have Kate with us… nope, you’re not seeing double, we just have a lot of repeated names. Just a little background before we get started, Kate just celebrated her 2 year work-aversary with Eleven Peppers Studios. She is one of our esteemed Art Directors and spends a lot of her time working with customers to improve their user experience designs.


1: Do you have any nicknames?
My parent’s original intention was for me to go by Katie but I rebelled in 3rd grade and decided from thence forth I was going to be Katherine. That was a bit short lived though. It was the year of learning cursive… and so I ended the year as Kate. It’s kind-of funny that I started my journey as Kate out of pure 3rd grade laziness but it stuck. Really it worked out perfectly because I ended up with a sister-in-law that goes by Katherine.

 

2: What is the first thing you do when you wake up?
Hit snooze! It’s a terrible habit that I developed during my marriage. I used to be able to get up and out the door in ten minutes flat, nutrigrain bar in hand, but once you discover that button, there’s no going back.

 

3: How would you describe your design style?
I tend to lean towards a more flat, Bauhaus style. Just the Bauhaus’ notion of placing profound focus on the purpose or function of the design is something I relate to very strongly, especially within UX design. Really that is what UX is all about, not just making things pretty but making sure the site or tool is usable and efficient…not saying it shouldn’t look good too.

 

4: How did you get started?
My first official foray into design was in 12th grade when half of my school day was an internship in the design department of a company called United Communications Group (UCG). It’s there that I officially found that graphic design was the place for me and launched into my undergraduate design career. But really growing up in the house of an architect father and a crafty mother, it came as no surprise to friends and family that I ventured off in the arts direction…

 

5: What are your favorite tools of the trade? What are the worst?
Hmm, I’m not sure I can think of a worst off the top of my head but favorite is pretty easy. A few years ago I would have said Photoshop hands-down but in the recent years Illustrator has become my best friend. It’s great for everything that I currently focus on at work, from wireframes and mockups to logos and branding. I live in a digital world. Vector all day, every day.

 

6: Do you have a set process when beginning a new project?
I tend to start with the question: “Who are the users and what are their goals?” It’s only through answering that question that I can make sure that the design that’s going to follow makes sense for the end user. If I miss answering that question, the design will just be a lofty guess that is half-baked at best. I’ve found desk-side interviews and lots of research is key for kicking off a successful, user-experience focused tool.

 

7: What do you draw inspiration from?
From my peers. It’s great to be surrounded with other UX people to bounce ideas off of and sketch out new possibilities. On top of that using websites and mobile tools daily to see what other people are doing is a huge source of inspiration too.

 

8: Rapid-Fire Round:

Caffeine or no: Caffeine. No coffee, no tea, just the occasional Dr.Pepper [grins]
Sweet or Savory: Sweet (Really gotta kick my new brownie obsession…)
Favorite Movie: Honestly, I’ve become more of a T.V. person then a movie person…so I’m not really sure.
Guilty Pleasure: Did I mention brownies? [laughs]
Hobbies:: Refurbing my 1908 home (two rooms away from being done!!) and spending time with family.

 

9: Okay, admission time… If you could pick one design that you wish you had come up with first, what would it be?
Hands down, the Design Army’s campaign for the Washington Ballet’s show, Alice in Wonderland. The combination of photography and typography is absolutely breathtaking. I actually have several of the images at my desk for inspiration.

 

 

 

 

 

 

 

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Thanks for meeting Kate. As always, stay tuned for next month’s Pepper Talk to meet another member of our team!